Global Big Data and Analytics Services Market Growth, Share, Size, Trends and Forecast (2025 - 2031)

By Deployment Mode;

On-Premise, Cloud, and Others

By Vertical;

Transportation & Logistics, BFSI, Travel & Hospitality, Healthcare & Life Sciences, Manufacturing, and Others

By Application;

Customer Analytics , Supply Chain Analytics , Marketing Analytics , Pricing Analytics , Spatial Analytics , Workforce Analytics , Risk & Credit Analytics , Transportation Analytics, and Others

By Geography;

North America, Europe, Asia Pacific, Middle East & Africa, and Latin America - Report Timeline (2021 - 2031)
Report ID: Rn130737105 Published Date: May, 2025 Updated Date: June, 2025

Big Data and Analytics Services Market Overview

Big Data and Analytics Services Market (USD Million)

Big Data and Analytics Services Market was valued at USD 154,055.08 million in the year 2024. The size of this market is expected to increase to USD 353,545.04 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 12.6%.


Global Big Data and Analytics Services Market Growth, Share, Size, Trends and Forecast

*Market size in USD million

CAGR 12.6 %


Study Period2025 - 2031
Base Year2024
CAGR (%)12.6 %
Market Size (2024)USD 154,055.08 Million
Market Size (2031)USD 353,545.04 Million
Market ConcentrationLow
Report Pages318
154,055.08
2024
353,545.04
2031

Major Players

  • IBM Corporation
  • Oracle Corporation
  • Microsoft Corporation
  • SAP SE

Market Concentration

Consolidated - Market dominated by 1 - 5 major players

Global Big Data and Analytics Services Market

Fragmented - Highly competitive market without dominant players


The Big Data and Analytics Services Market is experiencing robust growth as businesses increasingly rely on data-driven strategies to gain a competitive advantage. Over 70% of enterprises are now leveraging big data analytics to streamline their operations and uncover valuable market insights. This surge is driven by the growing need for real-time data access and enhanced operational efficiency.

Rising Demand for Advanced Analytics
Advanced analytics, including predictive and prescriptive models, accounts for around 55% of the market's adoption. This trend reflects a shift towards more sophisticated data analysis, enabling businesses to anticipate market changes and make proactive decisions. AI, machine learning, and visualization technologies are central to this transformation, providing deeper insights and more accurate forecasting.

Real-Time Data Analysis on the Rise
Real-time analytics now captures nearly 40% of the market, reflecting its critical role in today’s fast-paced business environment. This approach enables organizations to make immediate, data-informed decisions, improving customer experiences and operational agility. Industries such as finance, retail, and telecommunications are at the forefront of this real-time data movement.

Future Growth and Market Potential
With its extensive application range and continuous innovation, the big data and analytics services market is set for substantial growth. The rising data volumes, coupled with the need for actionable insights, are expected to drive ongoing market expansion, positioning this sector as a cornerstone of digital transformation.

  1. Introduction
    1. Research Objectives and Assumptions
    2. Research Methodology
    3. Abbreviations
  2. Market Definition & Study Scope
  3. Executive Summary
    1. Market Snapshot, By Deployment Mode
    2. Market Snapshot, By Vertical
    3. Market Snapshot, By Application
    4. Market Snapshot, By Region
  4. Big Data and Analytics Services Market Dynamics
    1. Drivers, Restraints and Opportunities
      1. Drivers
        1. Advancements in AI and Machine Learning
        2. Increased Focus on Customer Experience
        3. Regulatory and Compliance Requirements
      2. Restraints
        1. Shortage of Skilled Professionals
        2. Complexity of Data Integration
        3. Organizational Resistance to Change
      3. Opportunities
        1. Adoption in healthcare and financial sectors
        2. AI and ML integration into analytics workflows
        3. Expansion of self-service BI tools
    2. PEST Analysis
      1. Political Analysis
      2. Economic Analysis
      3. Social Analysis
      4. Technological Analysis
    3. Porter's Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitutes
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Segmentation
    1. Big Data and Analytics Services Market, By Deployment Mode, 2021- 2031(USD Million)
      1. On-Premise
      2. Cloud
      3. Others
    2. Big Data and Analytics Services Market, By Vertical, 2021- 2031(USD Million)
      1. Transportation & Logistics
      2. BFSI
      3. Travel & Hospitality
      4. Healthcare & Life Sciences
      5. Manufacturing
      6. Others
    3. Big Data and Analytics Services Market, By Application, 2021- 2031(USD Million)
      1. Customer Analytics
      2. Supply Chain Analytics
      3. Marketing Analytics
      4. Pricing Analytics
      5. Spatial Analytics
      6. Workforce Analytics
      7. Risk & Credit Analytics
      8. Transportation Analytics
      9. Others
    4. Big Data and Analytics Services Market, By Geography, 2021- 2031(USD Million)
      1. North America
        1. United States
        2. Canada
      2. Europe
        1. Germany
        2. United Kingdom
        3. France
        4. Italy
        5. Spain
        6. Nordic
        7. Benelux
        8. Rest of Europe
      3. Asia Pacific
        1. Japan
        2. China
        3. India
        4. Australia & New Zealand
        5. South Korea
        6. ASEAN (Association of South East Asian Countries)
        7. Rest of Asia Pacific
      4. Middle East & Africa
        1. GCC
        2. Israel
        3. South Africa
        4. Rest of Middle East & Africa
      5. Latin America
        1. Brazil
        2. Mexico
        3. Argentina
        4. Rest of Latin America
  6. Competitive Landscape
    1. Company Profiles
      1. IBM Corporation
      2. Accenture
      3. Microsoft Corporation
      4. SAP SE
      5. Oracle Corporation
      6. Amazon Web Services (AWS)
      7. Google Cloud Platform
      8. Teradata Corporation
      9. SAS Institute Inc.
      10. Dell Technologies
  7. Analyst Views
  8. Future Outlook of the Market