Global Capsule Endoscopy Market Growth, Share, Size, Trends and Forecast (2025 - 2031)
By System Accessories;
Wireless and Workstation & ReceiverBy Product;
Small Bowel Capsule, Esophageal, and ColonBy Application;
OGIB (Obscure Gastrointestinal Bleeding) , Crohn’s Disease , Small Intestine Tumor, and OthersBy End User;
Hospitals, Diagnostic Laboratories, and Specialty ClinicsBy Geography;
North America, Europe, Asia Pacific, Middle East & Africa, and Latin America - Report Timeline (2021 - 2031)Introduction
Global Capsule Endoscopy Market (USD Million), 2021 - 2031
Capsule Endoscopy Market was valued at USD 671.01 million in the year 2024. The size of this market is expected to increase to USD 1,180.14 million by the year 2031, while growing at a Compounded Annual Growth Rate (CAGR) of 8.4%.
Global Capsule Endoscopy Market Growth, Share, Size, Trends and Forecast
*Market size in USD million
CAGR 8.4 %
Study Period | 2025 - 2031 |
---|---|
Base Year | 2024 |
CAGR (%) | 8.4 % |
Market Size (2024) | USD 671.01 Million |
Market Size (2031) | USD 1,180.14 Million |
Market Concentration | Medium |
Report Pages | 389 |
Major Players
- Medtronic plc
- Olympus Corporation
- IntroMedic Co., Ltd
- CapsoVision, Inc
- RF Co., Ltd. (Jinshan Science & Technology)
- Chongqing Jinshan Science & Technology (Group) Co., Ltd
- Check-Cap Ltd
- RF Co., Ltd. (Jinshan Science & Technology)
- Fujifilm Holdings Corporation
- Given Imaging Ltd. (a subsidiary of Medtronic plc)
Market Concentration
Consolidated - Market dominated by 1 - 5 major players
Global Capsule Endoscopy Market
Fragmented - Highly competitive market without dominant players
The Capsule Endoscopy Market is advancing steadily, driven by a clear shift toward minimally invasive diagnostic solutions. Capsule endoscopy offers a patient-friendly method for examining the gastrointestinal tract, eliminating the discomfort of traditional endoscopic procedures. Currently, more than 55% of diagnostic practices in gastroenterology utilize this technology, reflecting its increasing preference in clinical workflows.
Surge in Gastrointestinal Health Issues
Rising cases of intestinal bleeding, small bowel conditions, and chronic inflammatory diseases are propelling the demand for capsule endoscopy. Nearly 60% of individuals with persistent gastrointestinal symptoms undergo this diagnostic procedure for enhanced accuracy. The technology’s effectiveness in detecting abnormalities has made it a mainstay in gastrointestinal diagnostics.
Innovation Enhancing Diagnostic Accuracy
Ongoing innovation in miniaturization, optics, and connectivity is strengthening the diagnostic performance of capsule endoscopy systems. With around 40% of new developments targeting image quality and real-time data capture, these systems are becoming more reliable. Such advances are driving greater integration of capsule endoscopy into clinical decision-making protocols.
Supportive Screening Policies Boosting Market Growth
Strong support from preventive health campaigns and institutional healthcare spending is accelerating the growth of capsule endoscopy. Presently, more than 45% of major screening initiatives for gastrointestinal health include capsule-based diagnostics. These developments underscore the strategic role of capsule endoscopy in promoting early detection and effective treatment planning.
Global Capsule Endoscopy Market Recent Developments
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In February 2020, Medtronic announced its partnership with Amazon for home delivery of its capsule endoscope-PillCam Genius. It will help in increasing its penetration at a global level and enhancing patient comfort and satisfaction.
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Stratis Medical, Inc. become the exclusive distributor of MiroCam Capsule Endoscopy products in the United States. The company has received FDA approval and clearance to launch the first and only dual-camera capsule endoscopy system for examining the small intestine.
Segment Analysis
In this report, the Global Capsule Endoscopy Market has been segmented by System Accessories, Product, Application, End User and Geography.
Global Capsule Endoscopy Market , Segmentation by System Accessories
The Global Capsule Endoscopy Market has been segmented by System Accessories into Wireless and Workstation & Receiver.
Wireless
The wireless capsule endoscopy sub-segment holds a dominant position in the global market, driven by its non-invasive, patient-friendly nature and ease of use. Wireless systems eliminate the need for tethering, allowing for greater mobility and comfort during gastrointestinal diagnostics. Approximately 65% of capsule endoscopy procedures globally are conducted using wireless systems, highlighting their widespread adoption. The trend toward ambulatory and remote diagnostics is further boosting demand in this category.
Workstation & Receiver
The workstation and receiver segment plays a critical role in processing and analyzing the images transmitted by capsule endoscopes. These components are essential for real-time data acquisition, image enhancement, and diagnostic accuracy. Around 35% of the global market share is attributed to this segment, reflecting its importance in the clinical workflow. Technological advancements such as AI-based analysis and cloud integration are further propelling growth in this sub-segment.
Global Capsule Endoscopy Market , Segmentation by Product
The Global Capsule Endoscopy Market has been segmented by Product into Small Bowel Capsule, Esophageal and Colon.
Small Bowel Capsule
The small bowel capsule segment commands the largest share in the capsule endoscopy market, accounting for approximately 60% of the global demand. It is widely used for detecting and diagnosing conditions like Crohn’s disease, obscure gastrointestinal bleeding, and small intestine tumors. Its non-invasive nature and high diagnostic yield make it a preferred option among healthcare professionals.
Esophageal
The esophageal capsule is gaining traction due to its ability to provide quick and accurate visualization of the esophagus, especially for conditions such as Barrett's esophagus and esophageal varices. Representing nearly 20% of the market, this segment benefits from the increasing prevalence of acid reflux and related disorders. It offers a faster and more comfortable alternative to traditional endoscopy.
Colon
The colon capsule segment is an emerging area, contributing around 20% to the global market. It is increasingly adopted as a non-invasive screening tool for colorectal cancer and polyps, particularly in patients who are unwilling or unable to undergo conventional colonoscopy. Technological improvements in image resolution and battery life are enhancing its clinical value and adoption rate.
Global Capsule Endoscopy Market , Segmentation by Application
The Global Capsule Endoscopy Market has been segmented by Application into OGIB (Obscure Gastrointestinal Bleeding) , Crohns disease , Small Intestine Tumor and Others.
OGIB (Obscure Gastrointestinal Bleeding)
OGIB is the leading application segment in the global capsule endoscopy market, contributing approximately 45% to overall usage. It is extensively used to identify unexplained bleeding in the gastrointestinal tract when conventional methods fail. Capsule endoscopy offers a minimally invasive and effective diagnostic tool for detecting occult bleeding and related disorders.
Crohn’s Disease
The Crohn’s disease segment accounts for nearly 25% of the market, driven by rising global prevalence and the need for early, non-invasive diagnosis. Capsule endoscopy enables detailed visualization of the small intestine, helping in the identification of inflammation, ulcers, and strictures associated with Crohn’s. Its role is increasingly important in disease monitoring and treatment planning.
Small Intestine Tumor
This segment holds about 15% share of the capsule endoscopy market and focuses on detecting benign and malignant tumors within the small intestine. Capsule endoscopy is instrumental in uncovering hard-to-detect tumors that are often missed by traditional imaging. It aids in early diagnosis, which is crucial for effective treatment and better patient outcomes.
Others
The “Others” category, representing roughly 15% of the market, includes applications such as celiac disease, polyposis syndromes, and NSAID-induced injuries. These diverse uses reflect the growing versatility of capsule endoscopy. Continued innovation is expected to expand its clinical utility across a broader range of gastrointestinal disorders.
Global Capsule Endoscopy Market , Segmentation by End User
The Global Capsule Endoscopy Market has been segmented by End User into Hospitals, Diagnostic Laboratories, Specialty Clinics.
Hospitals
Hospitals are the primary end users of capsule endoscopy, accounting for approximately 55% of the global market share. Their dominance is attributed to well-established infrastructure, availability of advanced diagnostic equipment, and access to skilled medical professionals. Hospitals often serve as the first point of care for patients requiring comprehensive gastrointestinal diagnostics, making them a key channel for market penetration.
Diagnostic Laboratories
Diagnostic laboratories contribute nearly 25% of the market, playing a pivotal role in the outsourced diagnostic services landscape. These facilities are equipped with dedicated analysis systems and often handle large volumes of capsule endoscopy readings. Their growth is driven by the increasing preference for cost-effective and specialized diagnostic testing outside hospital settings.
Specialty Clinics
Specialty clinics represent about 20% of the global capsule endoscopy market and cater to gastroenterology-focused practices. These clinics offer personalized care, shorter wait times, and are increasingly investing in point-of-care diagnostics. The shift toward ambulatory and outpatient procedures is further enhancing the relevance of specialty clinics in the adoption of capsule endoscopy.
Global Capsule Endoscopy Market, Segmentation by Geography
In this report, the Global Capsule Endoscopy Market has been segmented by Geography into five regions; North America, Europe, Asia Pacific, Middle East and Africa and Latin America.
Regions and Countries Analyzed in this Report
Global Capsule Endoscopy Market Share (%), by Geographical Region, 2024
North America
North America dominates the global capsule endoscopy market, accounting for nearly 40% of the total share. This leadership is supported by the region's advanced healthcare infrastructure, high adoption of innovative diagnostics, and significant R&D investments. The presence of major market players and a well-informed patient population further boost market penetration in the region.
Europe
Europe holds around 25% of the market and benefits from strong government healthcare policies, widespread use of minimally invasive diagnostic technologies, and growing awareness of gastrointestinal disorders. Increasing demand for early detection and screening programs across countries like Germany, France, and the UK is fueling growth in this region.
Asia Pacific
Asia Pacific is the fastest-growing region, contributing approximately 20% to the global capsule endoscopy market. Rising healthcare expenditure, growing prevalence of digestive disorders, and expanding medical tourism in countries like China, India, and Japan are key growth drivers. The increasing availability of affordable diagnostics also supports rapid market expansion.
Middle East and Africa
This region contributes around 8% to the global market and is witnessing gradual adoption of capsule endoscopy, especially in the urban healthcare sector. While infrastructure limitations persist, increasing investment in healthcare modernization and a rising burden of chronic gastrointestinal diseases are expected to accelerate growth.
Latin America
Latin America holds close to 7% market share, driven by improving healthcare access, particularly in countries like Brazil and Mexico. Efforts to upgrade diagnostic capabilities and train healthcare professionals in non-invasive imaging technologies are enhancing regional market prospects. Government initiatives to boost early screening also play a role in growth.
Market Trends
This report provides an in depth analysis of various factors that impact the dynamics of Global Capsule Endoscopy Market. These factors include; Market Drivers, Restraints and Opportunities Analysis.
Comprehensive Market Impact Matrix
This matrix outlines how core market forces—Drivers, Restraints, and Opportunities—affect key business dimensions including Growth, Competition, Customer Behavior, Regulation, and Innovation.
Market Forces ↓ / Impact Areas → | Market Growth Rate | Competitive Landscape | Customer Behavior | Regulatory Influence | Innovation Potential |
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Drivers | High impact (e.g., tech adoption, rising demand) | Encourages new entrants and fosters expansion | Increases usage and enhances demand elasticity | Often aligns with progressive policy trends | Fuels R&D initiatives and product development |
Restraints | Slows growth (e.g., high costs, supply chain issues) | Raises entry barriers and may drive market consolidation | Deters consumption due to friction or low awareness | Introduces compliance hurdles and regulatory risks | Limits innovation appetite and risk tolerance |
Opportunities | Unlocks new segments or untapped geographies | Creates white space for innovation and M&A | Opens new use cases and shifts consumer preferences | Policy shifts may offer strategic advantages | Sparks disruptive innovation and strategic alliances |
Drivers, Restraints and Opportunities Analysis
Drivers:
- Technological Advancements
- Increasing Prevalence of Gastrointestinal Disorders
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Patient Preference for Minimally Invasive Procedures - Patient preference for minimally invasive procedures is a key driver of growth in the global capsule endoscopy market. Traditional endoscopic methods often involve discomfort, sedation, and extended recovery time, which many patients find intimidating or inconvenient. In contrast, capsule endoscopy offers a non-invasive, painless, and sedation-free alternative for diagnosing gastrointestinal disorders. This patient-friendly approach significantly improves the acceptance and adherence to recommended diagnostic evaluations, especially among the elderly, pediatric, and high-risk populations.
The increasing demand for convenient and low-risk procedures has led to broader adoption of capsule endoscopy in both clinical and outpatient settings. As awareness grows regarding its comfort and diagnostic accuracy, more patients are opting for this technology over conventional methods. This shift in patient behavior is driving healthcare providers to integrate capsule endoscopy into routine practice, further expanding the market and encouraging continuous innovation in device design, imaging capabilities, and data analysis.
Restraints:
- Expensive Capsule Endoscopy Procedures
- Insufficient Reimbursement Policy Support
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Complex Technical Deployment Issues - Complex technical deployment issues continue to restrain the growth of the global capsule endoscopy market. Although the procedure is non-invasive, it requires precise coordination of multiple components including the ingestible capsule, external data recorders, and image interpretation software. Ensuring proper functionality and synchronization among these systems can be technically challenging, especially in settings with limited infrastructure or trained personnel. Any malfunction or misalignment can compromise image quality, data transmission, or complete diagnostic reliability.
Furthermore, device calibration, battery limitations, and variable gastrointestinal transit times introduce operational complexities that can affect the consistency of results. Clinicians must also be trained not only in administering the procedure but in reviewing and interpreting thousands of images efficiently. These technical demands can create barriers to wider adoption, particularly in resource-limited regions or among facilities lacking advanced IT support. Overcoming these challenges will be essential for expanding access to capsule endoscopy and maximizing its clinical potential.
Opportunities:
- Opportunities in Emerging Markets
- Wider Indication Area Expansion
- Healthcare Collaborations and Alliances -
Healthcare collaborations and alliances are creating promising opportunities in the global capsule endoscopy market. Strategic partnerships between hospitals, diagnostic centers, and medical device manufacturers are facilitating the integration of advanced endoscopic technologies into mainstream clinical practice. These alliances support shared investment in training, infrastructure, and digital platforms, enabling broader access to capsule-based diagnostics and enhancing procedural efficiency.
Collaborations also accelerate innovation by bringing together technical expertise, clinical insight, and real-world patient data. Joint R&D initiatives are advancing the development of next-generation capsule endoscopes with enhanced imaging resolution, AI-assisted interpretation, and extended battery life. Such innovations not only improve diagnostic accuracy but also support more targeted and cost-effective treatment planning, reinforcing the clinical value of capsule endoscopy in gastrointestinal care.
Public-private partnerships and global health initiatives are playing a critical role in expanding access to capsule endoscopy in underserved regions. By subsidizing device procurement, offering training programs, and establishing cross-border referral networks, these collaborations address key barriers such as cost, technical limitations, and resource gaps. As a result, patients in low- and middle-income countries are increasingly gaining access to non-invasive diagnostic tools that were previously limited to advanced healthcare systems.
As healthcare systems worldwide seek scalable, patient-friendly solutions, collaborative efforts offer a pathway to widespread adoption of capsule endoscopy. Companies and care providers that actively engage in strategic alliances are better positioned to enhance market penetration, improve patient outcomes, and capitalize on the evolving demand for minimally invasive diagnostic technologies.
Competitive Landscape Analysis
Key players in Global Capsule Endoscopy Market include:
- Medtronic plc
- Olympus Corporation
- IntroMedic Co., Ltd
- CapsoVision, Inc
- RF Co., Ltd. (Jinshan Science & Technology)
- Chongqing Jinshan Science & Technology (Group) Co., Ltd
- Check-Cap Ltd
- RF Co., Ltd. (Jinshan Science & Technology)
- Fujifilm Holdings Corporation
- Given Imaging Ltd. (a subsidiary of Medtronic plc)
In this report, the profile of each market player provides following information:
- Company Overview and Product Portfolio
- Market Share Analysis
- Key Developments
- Financial Overview
- Strategies
- Company SWOT Analysis
- Introduction
- Research Objectives and Assumptions
- Research Methodology
- Abbreviations
- Market Definition & Study Scope
- Executive Summary
- Market Snapshot, By System Accessories
- Market Snapshot, By Product
- Market Snapshot, By Application
- Market Snapshot, By End User
- Market Snapshot, By Region
- Global Capsule Endoscopy Market Dynamics
- Drivers, Restraints and Opportunities
- Drivers
- Technological Advancements
- Increasing Prevalence of Gastrointestinal Disorders
- Patient Preference for Minimally Invasive Procedures
- Restraints
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Expensive Capsule Endoscopy Procedures
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Insufficient Reimbursement Policy Support
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Complex Technical Deployment Issues
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- Opportunities
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Opportunities in Emerging Markets
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Wider Indication Area Expansion
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Healthcare Collaborations and Alliances
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- Drivers
- PEST Analysis
- Political Analysis
- Economic Analysis
- Social Analysis
- Technological Analysis
- Porter's Analysis
- Bargaining Power of Suppliers
- Bargaining Power of Buyers
- Threat of Substitutes
- Threat of New Entrants
- Competitive Rivalry
- Drivers, Restraints and Opportunities
- Market Segmentation
- Global Capsule Endoscopy Market, By System Accessories, 2021 - 2031 (USD Million)
- Wireless
- Workstation & Receiver
- Global Capsule Endoscopy Market, By Product, 2021 - 2031 (USD Million)
- Small bowel capsule
- Esophageal
- Colon
- Global Capsule Endoscopy Market, By Application, 2021 - 2031 (USD Million)
- OGIB (Obscure Gastrointestinal Bleeding)
- Crohn’s disease
- Small Intestine tumor
- Others
- Global Capsule Endoscopy Market, By End User, 2021 - 2031 (USD Million)
- Hospitals
- Diagnostic Laboratories
- Specialty Clinics
- Global Capsule Endoscopy Market, By Geography, 2021 - 2031 (USD Million)
- North America
- United States
- Canada
- Europe
- Germany
- United Kingdom
- France
- Italy
- Spain
- Nordic
- Benelux
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia & New Zealand
- South Korea
- ASEAN (Association of South East Asian Countries)
- Rest of Asia Pacific
- Middle East & Africa
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Brazil
- Mexico
- Argentina
- Rest of Latin America
- North America
- Global Capsule Endoscopy Market, By System Accessories, 2021 - 2031 (USD Million)
- Competitive Landscape
- Company Profiles
- Medtronic plc
- Olympus Corporation
- IntroMedic Co., Ltd
- CapsoVision, Inc
- RF Co., Ltd. (Jinshan Science & Technology)
- Chongqing Jinshan Science & Technology (Group) Co., Ltd
- Check-Cap Ltd
- RF Co., Ltd. (Jinshan Science & Technology)
- Fujifilm Holdings Corporation
- Given Imaging Ltd. (a subsidiary of Medtronic plc)
- Company Profiles
- Analyst Views
- Future Outlook of the Market